Momentum is an industry leading provider of financial services market analytics. We deliver specific and actionable location recommendations that replace gut-instinct and entrenched ways of doing business as the guiding forces in network optimization planning. Our recommendations are rooted in location-level financial performance modeling. They are built on proprietary financial product demand algorithms, target demographic insight, market growth patterns, existing customer records, competitive insight, and over 200 additional variables.
Branch Network Planning
You cannot read a financial industry publication without mention of disruption in the traditional branch delivery model. Branch footprints have changed drastically, and so has the way branches are being used. Be it searching for and securing the right (and right-sized) location, property acquisition due-diligence, or planning multi-year branch update initiatives, our team members are experts in delivering program-level retail branch strategies.
Retail Prototyping And Design
Banks and credit unions must deliver an immersive and meaningful branch experience if they wish to move beyond low-value, transactional relationships with their customers and members. These environments have to be relevant, intuitive, and leverage the organization’s brand and culture towards consistent, high-quality interactions. Our interior design team brings years of experience delivering award-winning, localized retail prototype solutions together with a project management philosophy that is consistently aligned towards successful business results.
The physical representation of brand is an integral component of the retail branch environment. It is your financial institution’s most powerful tool in creating quick differentiation in a crowded market. Momentum works closely with our brand agency partners, digital merchandising providers, and clients’ in-house marketing teams to deliver seamless integration of brand identity with environmental design.